APAC Now appointed as UK PR Agency for Sarawak Tourism Board - to Drive Sustainable and Cultural Travel Promotion

London, July 2025 - APAC Now, a UK-based strategic communications agency specialising in Asia-Pacific travel, has been appointed by Sarawak Tourism Board (STB) to lead its public relations efforts in the United Kingdom. 
Rainforest World Music Festival 2025 Evolves Beyond the Music with Unforgettable Performances & Innovative Sustainability Initiatives

Siberian sensation Otyken electrifies the RWMF 2025 stage with a powerful fusion of Indigenous sound and modern beats
Sarawak Tourism Board CEO Inspires Global Audience at WTM 2024 with Insights on Indigenous Tourism

London, 11th November 2024 — Sharzede Datu Hj Salleh Askor, CEO of the Sarawak Tourism Board (STB), captivated a global audience of industry leaders, cultural advocates, and sustainable tourism enthusiasts during a compelling panel discussion at the World Travel Market (...
Sarawak Tourism Board Unveils "Gateway To Borneo" at World Travel Market London 2024, Championing Sustainable Tourism and Unique Borneo Experiences

· The UK is a key European market, making up over 34% of long-haul visitors from January to September 2024.
Sarawak Tourism Board Unveils Eco-Tourism and Cultural Heritage Revolution at World Travel Market 2024: From Culinary Delights to Adventure Tourism

London. 4th November 2024 - Sarawak Tourism Board is thrilled to announce its participation in this year's World Travel Market (WTM) in London, led by YB Dato Sri Abdul Karim Rahman Hamzah, Minister for Tourism, Creative Industry, and Performing Arts Sarawak. Marking a y...
Serumpun Sarawak Ignites a Cultural Gastronomy Journey from Borneo to the World

Unveiling Global Showcases in Osaka (August 2025) and Mulu (October 2025) 
APAC Now appointed as UK PR Agency for Sarawak Tourism Board - to Drive Sustainable and Cultural Travel Promotion

London, July 2025 - APAC Now, a UK-based strategic communications agency specialising in Asia-Pacific travel, has been appointed by Sarawak Tourism Board (STB) to lead its public relations efforts in the United Kingdom. 
Rainforest World Music Festival 2025 Evolves Beyond the Music with Unforgettable Performances & Innovative Sustainability Initiatives

Siberian sensation Otyken electrifies the RWMF 2025 stage with a powerful fusion of Indigenous sound and modern beats
Sarawak Tourism Board CEO Inspires Global Audience at WTM 2024 with Insights on Indigenous Tourism

London, 11th November 2024 — Sharzede Datu Hj Salleh Askor, CEO of the Sarawak Tourism Board (STB), captivated a global audience of industry leaders, cultural advocates, and sustainable tourism enthusiasts during a compelling panel discussion at the World Travel Market (...
Sarawak Tourism Board Unveils "Gateway To Borneo" at World Travel Market London 2024, Championing Sustainable Tourism and Unique Borneo Experiences

· The UK is a key European market, making up over 34% of long-haul visitors from January to September 2024.
Sarawak Tourism Board Unveils Eco-Tourism and Cultural Heritage Revolution at World Travel Market 2024: From Culinary Delights to Adventure Tourism

London. 4th November 2024 - Sarawak Tourism Board is thrilled to announce its participation in this year's World Travel Market (WTM) in London, led by YB Dato Sri Abdul Karim Rahman Hamzah, Minister for Tourism, Creative Industry, and Performing Arts Sarawak. Marking a y...
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